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Case studyMatouk App

A mobile sales enablement app giving Matouk's sales representatives and retail resellers offline-ready pricing, quoting and order tools.

Industry
RetailTech / Consumer Goods / Sales Enablement
Headquarters
Fall River
Matouk App
Offline-Ready
Sales tools that work without connectivity
Key Metrics Measured after
rollout
Background

A premium home textiles brand modernizing quoting and retail workflows for distributed sales teams.

In luxury and premium retail, personalized customer service and accurate, real-time sales tools are essential.

Sales representatives and retail resellers require mobile-first access to customer-specific pricing, order history, and product information—even in low-connectivity environments.

To meet this need, the company developed a robust mobile solution tailored for in-store and remote retail operations, enabling quicker quoting, checkout, and client engagement.

Matouk, a brand known for premium home textiles, partnered with a digital solutions provider to streamline its sales and retail processes.

The result was a mobile application designed to support sales teams and retailers across distributed retail environments.

The app improves quoting speed, pricing accuracy, and product access while enabling seamless transactions and interactions—even offline.

Background
RetailTech / Consumer Goods / Sales Enablement
Fall River
Challenges faced & defined solution

3 real bottlenecks. 3 matching fixes.

Every operational bottleneck reported was matched to the workstream(s) that resolved it.

The challenge

Inefficient Quote and Pricing Access

Sales reps needed faster ways to retrieve customer-specific pricing and generate quotes on the go.

Defined solution

Role-Based Functionality

The app offered distinct user paths for sales reps and retailers, with features like customer selection, personalized pricing, and quoting tools.

The challenge

Limited Retail Functionality

Retail resellers lacked visibility into order history and tools for managing cart checkout and payments efficiently.

Defined solution

Order and Payment Management

Users could save quotes, view detailed order histories, manage checkout workflows, and process payments—all from a single interface.

The challenge

Connectivity Constraints

In-store teams were often unable to access critical product documents like pricing sheets or catalogs during client interactions due to poor internet connectivity.

Defined solution

Offline Support for Key Assets

The app enabled access to essential PDF documents (e.g., product catalogs, spec sheets, pricing guidelines) even in offline mode, ensuring uninterrupted sales conversations.

The Impacts

Real, measurable improvements in quoting speed, retailer autonomy and offline reliability.

Faster Quoting and Sales Response Times

Reps could access personalized pricing and create quotes instantly during customer meetings.

Streamlined Reseller Experience

Retailers could independently manage their order workflows, leading to smoother transactions and fewer back-and-forths.

Improved Performance in Low-Connectivity Zones

Offline document access ensured that sales materials were available anytime, improving the consistency of sales interactions.

Improved Quote-to-Close Time

Quote-to-close time likely improved due to faster access to customer-specific pricing and product details.

Increased Order Accuracy and Retailer Autonomy

Order accuracy and retailer autonomy increased through self-service access to order history and transaction tools.

Improved Sales Team Engagement

Sales team engagement likely improved with mobile tools that function reliably even in offline settings.

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